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Read the passage and do the tasks that follow.
Advertisements are very important in the modern world. Often your T-shirt or jeans show the name of the company that made them. This is a popular form of advertising. A special picture or symbol, called logo, is sometimes used.
You see logos on many different products. The idea of a logo is that whenever you see it, you think of that product or company.
Many people like to buy a product because it is made by a certain company. Some people only b...
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Read the passage and do the tasks that follow.
Advertisements are very important in the modern world. Often your T-shirt or jeans show the name of the company that made them. This is a popular form of advertising. A special picture or symbol, called logo, is sometimes used.
You see logos on many different products. The idea of a logo is that whenever you see it, you think of that product or company.
Many people like to buy a product because it is made by a certain company. Some people only buy a product that is made by a famous company. People wear clothes and carry bags that have a famous label to show that they are fashionable and have good taste.
It is very common to see advertisements on TV and hear them on the radio. Most advertisements are only a few seconds long but very attractive. Sometimes, the advertiser uses a slogan because it is easy to say and easy to remember.
The idea of advertisements is to try to make you buy the product. They sometimes show rich and famous people using that product. The message is, if you want to feel rich and famous, then buy this product.
a. Choose the most suitable ending to each of the following sentences. (1.0 pt)
1. A logo is a _________.
A. company’s name B. special company
C. type of product D. company symbol
2. A popular form of advertising is to _________.
A. wear jeans B. use logo
C. watch TV D. use different products
3. A good slogan is _________.
A. easy to remember B. useful to produce
C. simple to make D. easy to buy
4. The main purpose of an advertisement is to _________.
A. sell you something you do not want
B. make you feel rich and famous
C. make you buy the product
D. pay the TV station
I. Comlete the text with the correct form of the words in brackets
........................(recent), in these hard economic times, more people than before are competing for fewer jobs, so its important to have good .....................(qualify) when you leave school. To get these, you to do.............(good) at school, because most people find a job related to the school subject that they like or are good at. For example, if you are good at chemistry or physics you can become an ................
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I. Comlete the text with the correct form of the words in brackets
........................(recent), in these hard economic times, more people than before are competing for fewer jobs, so it's important to have good .....................(qualify) when you leave school. To get these, you to do.............(good) at school, because most people find a job related to the school subject that they like or are good at. For example, if you are good at chemistry or physics you can become an .............(engine). Alternatively, if you are keen on English and history, you can become a................(journal)
However, nowadays, even a good university degree isn't always enough to get the job that you want, so having good job interview skills has become............(equal) important. Many places offer...........(train) courses to help you improve your interview skills. Of course, most people feel..........(comfort) at job interviews, but it's important to try and relax. Many of these course will try and help you to stop feeling ............(nerve). But don't forget, even if you have all the right qualifications and interview skills, you...........(should) arrive late for your job interview!
II. Finish each of the following sentences in such a way that it means the same as the sentence printed before it:
1. Indonesia is among the strongest countries in badminton.
=> One of the....................................................
2. I prefer listening to music to watching TV.
=> I like...............................
3. Hoang plays the guitar well.
=> Hoang is...................................
4. It's a long time since we became close friend.
=> We have...........................................
Read the following passage and choose the best answer . ( 2,0 ms)
Every year students in many countries learn Enghlish . Some of these students are young children . Others are teenagers . Many are adults ( người lớn) . Some learn at school , others study by themselves . A few learn English just by hearing the language , in film , on television , in the office , or among their friends . But not many are lucky enough to do that . Most people must work hard to learn another la...
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Read the following passage and choose the best answer . ( 2,0 ms)
Every year students in many countries learn Enghlish . Some of these students are young children . Others are teenagers . Many are adults ( người lớn) . Some learn at school , others study by themselves . A few learn English just by hearing the language , in film , on television , in the office , or among their friends . But not many are lucky enough to do that . Most people must work hard to learn another language .
Learning another language ! Learning English ! Why do all these people want to learn English ? It is difficult to answer that quetion . Many boys and girls learn English at school because it is one of their subjects . They study their own language , and mathematics .... and English . ( In England , or America , or Australia , many boys and girls study their own language , which is English and mathematics .... and another language , perhaps French , or German , or Spainish )
Many adults learn English because it is useful for their work . Teenagers often learn English for their high studies , because some of their books are in English at the college or university . Other people learn English because they want to read newspapers or magazines in English .
1. According to the writer ,
A. only adults learn English . B. no children like learning English
C. English is only useful to teenagers . D. English is popular in much of the world .
2. Many people learn English by
A. watching videos only . B. hearing the language in the office .
C. talking with the film star D. working hard on their lesson.
3. Many boys and girls learn English because
A. English can give them a job. B. it's included in their study courses.
C.their parents make them . D.they have to study their own language .
4. In America or Australia many school children study
A. English as a foreign language . B. English and Mathematics only .
C. such foreign languages as French , German , and Spainish .
D. their own language and no foreign language .
5. Many adults leanr English because
A. their work is useful . B. they want to go abroad .
C. most of their books are in English D. it helps them in their work .
KS
22 tháng 8 2020 lúc 11:03
I. The people below all want to spend a day by the sea. There are descriptions of eight beaches. Decide which beach would be the most suitable for the following people. For questions 1-5 mark the correct letter (A-H) on your answer sheet.
1. Philip and Jenny have two children who cannot swim. Jenny wants them to be able to play safely in the water. Philip wants to team to sail. They need to park near the beach.
2. Marco and Sandra want to spend the day on the beach and have lunch in a café. Ma...
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I. The people below all want to spend a day by the sea. There are descriptions of eight beaches. Decide which beach would be the most suitable for the following people. For questions 1-5 mark the correct letter (A-H) on your answer sheet.
1. Philip and Jenny have two children who cannot swim. Jenny wants them to be able to play safely in the water. Philip wants to team to sail. They need to park near the beach.
2. Marco and Sandra want to spend the day on the beach and have lunch in a café. Marco wants to go surfing, while Sandra wants to relax in the sun.
3. Remi and Claudia want to relax on the beach. Remi would also like to do some sport, while Claudia would like to buy some presents to take home.
4. Richard. Fiona and their seven-year-old daughter want to swim and go for a walk. They would also like somewhere that has a children’s play area, and they plan to buy souvenirs.
5. Paul and Rachel want somewhere with lots of space where they can sit and enjoy the view. Rachel would not manage a difficult walk to the beach. They want to eat lunch in a café.
BEACHES
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A. Hadwick A sandy beach with lots of space and views out to Fishport Harbour. Surfing is nor permitted but swimming is safe and there is a children’s play area and a small shop. The nearest car park is two kilometres away. There are many pleasant walks along the coastal path
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B. Godstow A narrow beach which is surrounded by high cliffs and is popular tor sunbathing, surfing and sailing. It is safe to swim here. It is next to Winbum Golf Club but there is no car park and me only access is along the coastal path. No café or shopping facilities. |
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C. Amrith A large beach which attracts quite a few visitors but doesn’t get crowded because of its size. There are pleasant views out to sea ond to Bedruth Island. Swimming is safe but surfing is not permitted. There is a café and parking but no shops. |
D. Torsands A very sheltered beach which is great for sunbathing. It is a popular surfing and sailing beach but swimming is dangerous. There is a café and a children’s play area but there is no car park and visitors have a ten-minute walk across fields.
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E. Portsea The excellent views make this beach well worth a visit. There are shallow pools which are safe for children to play in. However, there are no roads to the beach and the only access is across fields, though this doesn’t stop some keen surfers. There are no facilities here.
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F. Holcombe This is a small beach within easy reach of the town centre and its many shops. It is very popular so there isn’t much space. It is next to the Milgrove Golf Club, which is open to the public and has a restaurant. There is no children’s play area, and surfing is not permitted. |
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G. Fishport A small beach which never gets crowded because there are many steep steps down to the beach and there is no car park. There is a small shop but no children’s play area or café. Swimming is good and there are pleasant walks along the coastal path. |
H. Marple Although unsuitable for surfing, this is a popular boating centre. Swimming is good and the many pools of shallow water are safe for children. Ocean Watersports Centre, which offers lessons in sailing and water skiing, is next to the beach. There is a steep path to the beach from the car park. |
The discovery that language can be a barrier to communication is quickly made by all who travel, study, govern or sell. Whether the activity is tourism, research, government, policing, business, or data dissemination, the lack of a common language can severely impede progress or can halt it altogether. Common language here usually means a foreign language, but the same point applies in principle to any encounter with unfamiliar dialects or styles within a single language. They dont talk the same...
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The discovery that language can be a barrier to communication is quickly made by all who travel, study, govern or sell. Whether the activity is tourism, research, government, policing, business, or data dissemination, the lack of a common language can severely impede progress or can halt it altogether. 'Common language' here usually means a foreign language, but the same point applies in principle to any encounter with unfamiliar dialects or styles within a single language. 'They don't talk the same language' has a major metaphorical meaning alongside its literal one.
Although communication problems of this kind must happen thousands of times each day, very few become public knowledge. Publicity comes only when a failure to communicate has major consequences, such as strikes, lost orders, legal problems, or fatal accidents — even, at times, war. One reported instance of communication failure took place in 1970, when several Americans ate a species of poisonous mushroom. No remedy was known, and two of the people died within days. A radio report of the case was heard by a chemist who knew of a treatment that had been successfully used in 1959 and published in 1963. Why had the American doctors not heard of it seven years later? Presumably, because the report of the treatment had been published only in journals written in European languages other than English.
Several comparable cases have been reported. But isolated examples do not give an impression of the size of the problem — something that can come only from studies of the use or avoidance of foreign-language materials and contacts in different communicative situations. In the English-speaking scientific world, for example, surveys of books and documents consulted in libraries and other information agencies have shown that very little foreign-language material is ever consulted. Library requests in the field of science and technology showed that only 13 per cent were for foreign language periodicals. Studies of the sources cited in publications lead to a similar conclusion: the use of foreign-language sources is often found to be as low as 10 per cent.
The language barrier presents itself in stark form to firms who wish to market their products in other countries. British industry, in particular, has in recent decades often been criticised for its linguistic insularity - for its assumption that foreign buyers will be happy to communicate in English, and that awareness of other languages is not therefore a priority. In the 1960s, over two-thirds of British firms dealing with non-English-speaking customers were using English for outgoing correspondence; many had their sales literature only in English; and as many as 40 per cent employed no-one able to communicate in the customers' languages. A similar problem was identified in other English-speaking countries, notably the USA, Australia and New Zealand. And non-English-speaking countries were by no means exempt - although the widespread use of English as an alternative language made them less open to the charge of insularity.
The criticism and publicity given to this problem since the 1960s seems to have greatly improved the situation. Industrial training schemes have promoted an increase in linguistic and cultural awareness. Many firms now have their own translation services; to take just one example in Britain, Rowntree Mackintosh now publish their documents in six languages (English, French, German, Dutch, Italian and Xhosa). Some firms run part-time language courses in the languages of the countries with which they are most involved; some produce their own technical glossaries, to ensure consistency when material is being translated. It is now much more readily appreciated that marketing efforts can be delayed, damaged, or disrupted by a failure to take account of the linguistic needs of the customer.
The changes in awareness have been most marked in English-speaking countries, where the realisation has gradually dawned that by no means everyone in the world knows English well enough to negotiate in it. This is especially a problem when English is not an official language of public administration, as in most parts of the Far East, Russia, Eastern Europe, the Arab world, Latin America and French-speaking Africa. Even in cases where foreign customers can speak English quite well, it is often forgotten that they may not be able to understand it to the required level - bearing in mind the regional and social variation which permeates speech and which can cause major problems of listening comprehension. In securing understanding, how 'we' speak to 'them' is just as important, it appears, as how 'they' speak to 'us'.
Questions 14-17
Complete each of the following statements (Questions 14-17) with words taken from Reading Passage 133
Write NO MORE THAN THREE WORDS for each answer.
14 Language problems may come to the attention of the public when they have ........................... such as fatal accidents or social problems.
15 Evidence of the extent of the language barrier has been gained from ............................ of materials used by scientists such as books and periodicals.
16 An example of British linguistic insularity is the use of English for materials such as ...........................
17 An example of a part of the world where people may have difficulty in negotiating English is ........................... .
Questions 18-20
Choose the appropriate letters A-D
18 According to the passage, ‘They don't talk the same language' (paragraph 1), can refer to problems in...
A understanding metaphor.
B learning foreign languages.
C understanding dialect or style.
D dealing with technological change.
19 The case of the poisonous mushrooms (paragraph 2) suggests that American doctors …
A should pay more attention to radio reports.
B only read medical articles if they are in English.
C are sometimes unwilling to try foreign treatments.
D do not always communicate effectively with their patients.
20 According to the writer, the linguistic insularity of British businesses...
A later spread to other countries.
B had a negative effect on their business.
C is not as bad now as it used to be in the past.
D made non-English-speaking companies turn to other markets.
Questions 21-24
List the FOUR main ways in which British companies have tried to solve the problem of the language barrier since the 1960s.
Write NO MORE THAN THREE WORDS for each answer.
21 ......................................
22 ......................................
23 ......................................
24 ......................................
Questions 25 and 26
Choose the appropriate letters A-D and write them in boxes 25 and 26 on your answer sheet
25 According to the writer, English-speaking people need to be aware that...
A some foreigners have never met an English-speaking person.
B many foreigners have no desire to learn English.
C foreign languages may pose a greater problem in the future.
D English-speaking foreigners may have difficulty understanding English.
26 A suitable title for this passage would be .......
A Overcoming the language barrier
B How to survive an English-speaking world
C Global understanding - the key to personal progress
D The need for a common language
II. Đọc đoạn văn, chọn đáp án đúng để hoàn thành câu (1đ)
Every year students in many countries learn English. Some of them are young children. Others
are teenagers. Many are adults. Some learn at school, others study by themselves. A few learn the
language just by hearing the language in films, on television, in office, or among their friends. But not
many are lucky enough to do that. Most people must work hard to learn the language.
Learning other language! Learning English! Why do all these p...
Đọc tiếp
II. Đọc đoạn văn, chọn đáp án đúng để hoàn thành câu (1đ)
Every year students in many countries learn English. Some of them are young children. Others
are teenagers. Many are adults. Some learn at school, others study by themselves. A few learn the
language just by hearing the language in films, on television, in office, or among their friends. But not
many are lucky enough to do that. Most people must work hard to learn the language.
Learning other language! Learning English! Why do all these people learn English? It isn’t
difficult to answer this question. Many boys and girls learn English at school because it is one of their
subjects. They study their own language, and Math…and English. (In England, or in America or
Australia, many boys and girls study their own language, which is English, and Math…and other
language, perhaps French, or German, or Spanish). Many adults learn English because it is useful for their work. Teenagers often learn English for
their higher studies, because some of their books are in English at college or university. Other people
learn English because they want to read newspapers or magazines in English.
1. According to the writer, ………
A.English is popular in much of the world B . no children like learning English
C. English is only useful to teenagers D.only adults learn English
2. Many people learn English by …. A. watching videos only B. Hearing the language in the office
C. talking with the film stars D. working hard on their lesson
3. Many boys and girls learn English because…. A. English can give them a job B English is one of their subjects
C. their parents make them D. they have to study their own language
4. In America or Australia , many schoolchildren study …
A. English as a foreign language B. English and Math only
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C. such foreign languages as French, German and Spanish D no foreign language
5. Many adults learn English because …
A. their work is useful B they want to go abroad
C. most of their books are in English D. it helps them in their work
Read the text and answer the questions:
If you are romantic and want to enjoy the festive spirit all day and night, go to St. Petersburg, Russia. The simple reason is that from May through July, the sun rarely sets and the nights are bright there. Local people and tourists from all over the world celebrate the White Nights with endless all - night activities. You can enjoy festivals, ballet, opera or try good foods as bars and restaurants stay open until the morning hours. Some people love to g...
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Read the text and answer the questions:
If you are romantic and want to enjoy the festive spirit all day and night, go to St. Petersburg, Russia. The simple reason is that from May through July, the sun rarely sets and the nights are bright there. Local people and tourists from all over the world celebrate the "White Nights" with endless all - night activities. You can enjoy festivals, ballet, opera or try good foods as bars and restaurants stay open until the morning hours. Some people love to go to this poetic city just to walk along the Neva River banks with their loved ones and witness the raising of the bridges. Some others like to go swimming in Lake Ladoga and stroll in the famous Summer Gardens. There's one highlight that you can't miss if you're in St.Petersburg on June 22nd. It's the Scarlet Sails event! There's a mock pirate battle on the Neva, followed by fireworks and the appearance of a tall ship with red sails.
Questions:
1. Why are there white nights in St. Petersburg?
2. Who attend the White Nights?
3. Can people eat and drink during the night when they attend the White Nights?
4. Where can people see the raising of the bridges?
5. Where do they go swimming?
6. When can you see a mock battle?
Đọc đoạn văn và trả lời
Will people still read books 100 years from now? A few years ago, many people would have said no. It seemed likely that computers and the Internet would replace books. Now, however, most experts think that books are here to stay.
There are a number of reasons why computers will not replace books entirely. One reason is that books on paper are much cheaper than computers. And books do not need a power source. You can read a book for as long as you want and wherever you...
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Đọc đoạn văn và trả lời
Will people still read books 100 years from now? A few years ago, many people would have said no. It seemed likely that computers and the Internet would replace books. Now, however, most experts think that books are here to stay.
There are a number of reasons why computers will not replace books entirely. One reason is that books on paper are much cheaper than computers. And books do not need a power source. You can read a book for as long as you want and wherever you want. You never have to worry about losing power. Also, many people feel more comfortable reading woeds in a book than reading woeds on a computer screen because it is less tiring to the eyes.
Will books in the future be exactly the same as the books you can buy today? The answer to that question is no. In the future, you may only need to buy one book. With this one book, you will be able to read novels, plays, and newspapers. It will look like today's books, but it will be electronic.
One of the people working on the book of the future is Professor joseph Jacobson from Massachusetts Institute of Technology. Professor Jacobson's electronic book will have a small button on the side. When you oress the button, woeds will instantlu appear on the page. When you want to read a different story, you can push the button again and a new story will quickly appear.
1. The phrase are here to stay in the first paragraph mostly means .......
2. Which of the following is true according to the passage ?
3. What will the book of the future look like?
4.The button on the side of the electronic book is used....
5.What is the main topic of the passage?
1. Arrange these sentences to make a conversation.
On the street in an English town, a policeman stops a car. In the car there í a visitor from another country who does not know that traffic in England keeps to the left.
1. But you said I was driving on the right side.
2. Stop!
3. Why are you driving on the right side of the road?
4.Its like a looking - glass! But Ill try to remember.
5. A strange country! If right is wrong, Im right when Im on wrong side. So why đi y...
Đọc tiếp
1. Arrange these sentences to make a conversation.
On the street in an English town, a policeman stops a car. In the car there í a visitor from another country who does not know that traffic in England keeps to the left.
1. But you said I was driving on the right side.
2. Stop!
3. Why are you driving on the right side of the road?
4.It's like a looking - glass! But I'll try to remember.
5. A strange country! If right is wrong, I'm right when I'm on wrong side. So why đi you stop me?
6. That's right! You are on the right, and that's wrong.
7. Do you want me to drive on the wrong side.
8. What's the matter?
9. You are driving on the wrong side.
10. My dear sir, you must keep to the left. The right side is left.
Your answer: .............................................